Aston Martin boldly unveiled three exceptional vehicles in the world of motorsports. This extraordinary event showcased Aston Martin’s deep-rooted commitment to racing excellence and its determination to integrate cutting-edge motorsport technologies into its high-performance road cars.
The unveiling ceremony was particularly significant as it coincided with the first appearance of Aston Martin’s AMR24 Formula 1® challenger on the legendary British track. This new Vantage, the quintessential Aston Martin sports car, represents a pinnacle of driver-focused engineering, making it the fastest and most driver-centric Vantage ever produced. With a history dating back to 1950, when it was introduced during the inaugural World Championship Formula One race at Silverstone, the Vantage has become synonymous with racing prowess, aligning perfectly with Aston Martin’s presence at the state-of-the-art AMR Technology Campus.
These three brothers in speed embroider our DNA with new dynamism. Simultaneously revealing the new Vantage and Vantage GT3 race car on the very same day as we unleash our AMR24 Formula One challenger at Silverstone demonstrates our ambition to be a leading force in F1 and create the world’s finest and most thrilling sports cars.
Today’s celebration of high-performance also highlights the burgeoning relationship between our road and race programmes, with Aston Martin Lagonda now benefitting from the exceptional pool of engineering talent, experience and knowledge forged in Formula One and harvested through Aston Martin Performance Technologies.
Over recent years we have already seen the sport of Formula 1 have a transformative impact on our brand, attracting new customers to Aston Martin and driving reappraisal of our products. Boosted by a highly competitive F1 team, the synergy with high-performance motorsport technologies is something we can maximise even further through our next generation of sportscars and endurance motorsport strategy.
The development of the Vantage GT3 was led by Aston Martin Racing’s Head of Performance, Gustavo Betelli. His goal was to create a GT3 car that was not only incredibly fast but also approachable for both professional and amateur drivers. Extensive testing, including a grueling 30-hour test, was conducted to ensure that the new Vantage GT3 met these objectives.
